30Dec

5 BULLET FRIDAY: EPISODE #19

Posted byBlog ListTagged 5 Bullet FridayNo Comments

I see a lot of cool things online but some of them don’t exactly fit the content schedule. Hence, the installation of 5 Bullet Friday where I show you 5 things that I think are f*cking awesome.

29Dec

Gary V.: Traffic & Conversion Summit

After you 10X your content, it’s time to start thinking about traffic and conversions. You already put in the work to build your core audience so now you need to know how effective your communications actually are.

29Dec

Joe Pulizzi: 10x Content

Posted byBlog ListTagged content marketingNo Comments

Content marketing is a long-term strategy. It takes time to get people hooked but if your patient the payoff will be immense.

29Dec

Ann Handley: #CMWorld 2016

Posted byBlog ListTagged marketingNo Comments

I gotta give it to Ann Handly. Her presentation given at #CMWorld 2016 was impressive. The premise itself is what I loved.

28Dec

Proof Not Promise

You can’t predict performance but you can check the record books. You can look at your last performance as proof of your future promise. But it’s easy to get these mixed up.

28Dec

The Millionaire Booklet

If you want to be a millionaire you gotta do the millionaire math. It’s the only way to know how much you need to make by the minute, hour, day, and week. This is how you simplify the process and actually make quantifiable progress.

27Dec

Tim Wu: Attention Merchants

Attention is the new commodity. Without it, nothing can be sold and social media wouldn’t exist. It has become an essential pillar of modern business. Essentially, our attention is being harvested and most of us don’t even realize.

27Dec

The Best CRM Tactics

Building a dynamic CRM (customer relationship management) tool can be tough. It needs to be able to keep track of each customer and where they sit in your sales funnel while also being flexible and easy to update. It’s crucial if your sales team are working multiple leads.

27Dec

Building Your UX Arsenal

Posted byBlog ListTagged Behavioral Economics, UXNo Comments

How does a shark eat a whale?  Bite by bite. The same goes for building up your UX arsenal. That’s right, small chunking the larger UX strategy into more manageable pieces will keep you from getting overwhelmed. Another added benefit is that it gives you more room to make adjustments in real time.

26Dec

Zig Ziglar: Self-Evaluation

Most people never really dare to evaluate themselves. And when they do, it’s rarely from an accurate view of their current status. Which raises the question that Zig Ziglar is asking. If you don’t evaluate where you are, how will you know where you’re starting?

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