The small business bible is for the dreamers out there who want to start they’re own business and for those that already have. Based on real world examples, Steven D. Strauss introduces us to some essential business concepts and best practices that you will need to start and operate your small business.
#AskGaryVee 234 hot off the press with special guest Oliver Luckett. Luckett is known for his work at Disney and has a new book out that looks pretty interesting. But of course, you came for the Q&A. My favorite question comes just before the 11-minute mark.
The goal of Customer-centricity is to create a positive consumer environment. One where the customer feels positive about they’re buying decision before, during, and after the purchase. This has become a common practice but some businesses still haven’t quite caught on.
Understanding consumer psychology is crucial. But all the research and statistical data points are worthless if you aren’t creating valuable insights from your analysis. Jason rogers is a professor and specializes in consumer psychology. In this lecture, he breaks down the gap between scholastic research and its larger uses IRL.
Research by the Nielsen Company shows that roughly 90% of purchasing decisions are made subconsciously. This means that the “buy” decision is made solely based on our fundamental needs and emotions, i.e our feelings.
I guess I’m feeling nolstagic today because this is a super throwback. Zig Ziglar is one of the motivational OG’s that many of the current guru’s learned from. The intro alone makes this audiobook one of my favorites.
What fears are you giving your permission to? Is it fear of failure. Or maybe it’s fear of success? Regardless the hidden gem is that you must first give your permission to fear for it to have any power.
This morning we are going to take a different look at mindfulness. Well, actually 3 different looks at what Dr. Dan Siegal calls “ways of knowing.”
I see a lot of cool things online but some of them don’t exactly fit the content schedule. Hence, the installation of 5 Bullet Friday where I show you 5 things that I think are f*cking awesome.
We all want to grow our business to 7 figures. But how do we do it? What’s the key to scaling up from a humble solo-entrepreneur beginning?